As the temperature increases, so does our need for fresh, soothing skincare solutions. This Summer, skincare trends are all about favoring your natural beauty with clean, effective, and holistic products. Below we've laid out Summer 2024's hottest trends that are taking the beauty world by storm. Discover how Frequency’s skincare collections, the ‘Bare Skin Essentials’ and ‘Glow Go-Tos’, can elevate your summer skincare routine.
1. Vitamin C for a Radiant Complexion
Brighten and protect your skin from the summer sun with one of our favorite ingredients: Vitamin C. Most wellness junkies know about the power of adding a Vitamin C serum into your everyday skincare routine, but this Summer, Vitamin C is taking the industry by storm.
Many brands have formulated or launched their own Vitamin C-based product, and there's no secret as to why. Vitamin C not only boosts collagen production, evens the skin tone and reduces acne, but it also fights free radicals, helping to protect your skin from environmental factors! Vitamin C is a powerhouse ingredient during the Summer months because it also has antioxidant properties, which helps to reduce sunburn cell formation. This ingredient helps to get that clear skin and even tan going!
Our BrightenRx Vitamin C Serum is your perfect Summer skincare addition, offering potent antioxidant protection to fight free radicals and enhance collagen production. With ingredients like Sodium Ascorbyl Phosphate and Plant-Based Hyaluronic Acid, this serum not only brightens the skin but also hydrates, ensuring that your skin looks and feels its best after a day in the sun!
2. Hydration Heroes
Hydration is key during the hot summer months, including topically. From the 'Stanley Tumbler' craze to the glazed donut skincare trend, everyone wants to stay hydrated from the inside out. This Summer, make sure to get your favorite water bottle on deck and a Hyaluronic Acid serum. Hyaluronic Acid is the top ingredient to retain moisture in your skin, helping to keep the appearance supple and dewy! This also will help to reduce the appearance of fine lines and wrinkles.
Frequency’s Drink Up Hyaluronic Acid Serum is a highly concentrated formula that boosts the skin's elasticity and hydration. Featuring Plant-Based Hyaluronic Acid and Organic Jojoba Oil, this serum locks in moisture, giving your skin a youthful, plump appearance! To prep for the Beach, grab a Matcha Cream Stanley Tumbler (our current fav) and your Drink Up serum.
3. Radiant Summer Skin with Nourishing Oils
Holistic skincare is not a new trend, or just a Summer fad. It is here to stay! But, that doesn't mean that we can't give it an honorable mention. Essential-oil based skincare products have numerous benefits, including anti-inflammatory properties, hydration and nourishment. Nourishing oils can give your skin the ultimate dewy, radiant glow you're looking for!
Frequency's Baby Face Pearl Primer is a hydrating serum that gives you a pearlescent glow, that is perfect for the Summer. This vitamin-rich formula preps your skin for makeup, controls oil, and provides a dewy finish. Infused with Vitamins B, E, and C, and Hyaluronic Acid, it’s perfect for creating a smooth, radiant canvas.
4. The DAD Look
From long, loose-fitted jean shorts to a relaxed dad-cap, we're all trying to look like our Father's this Summer. Pair your favorite baggy shorts with an oversized tee and a baseball cap, then you're ready to go!
Frequency's B2B Cap is a favorite this Summer, perfect for a day out on the town or sunbathing on the Beach! This cap brings back the class 'Dad Cap' vibe, trendy & stylish for Summer 2024.
There you have it babe, the Summer 2024 Trends!
This summer, elevate your skincare & style game with Frequency's thoughtfully curated collections. From powerful serums to nourishing oils, our products are designed to help you achieve a radiant, healthy glow from within. Experience the difference with Frequency and let your natural beauty shine through all season long.
